Client

OAX Original Mezcal

Project

Product retouching

Photographer

Celeste Martearena

YEAR

2020

OAX Original is a brand of artisanal mezcal from Oaxaca, Mexico, known for its small-batch production and unique, artistic ceramic bottles. This minimalist and clean campaign presented the products in a low-key, tasteful environment that aligns with the brand's identity. The retouching process involved meticulous cleaning of the bottles and set props, straightening lines and perspectives, and applying a subtle color treatment to achieve a flawless yet natural look.

Gonzalo Ponce

freelance retoucher based in norway working with brands, photographers and agencies from all over the world.

norway

01:03 PM

Gonzalo Ponce

freelance retoucher based in norway working with brands, photographers and agencies from all over the world.

norway

01:03 PM

Gonzalo Ponce

freelance retoucher based in norway working with brands, photographers and agencies from all over the world.

norway

01:03 PM